EFFECT OF PRICING POLICY ON ORGANIZATION PERFORMANCE (A CASE STUDY OF SOME NIGERIA ORGANIZATION)

This research work is emphasis on organization performance base on their pricing policy. It gives an indepth of pricing strategies and policy through the evaluation of respondents’ answers. Pricing policy which is a standard bedrock that every organization needed to progress in their business prospect. Some certain questions were raised and presented in form of questionnaire to 80 respondents but only 60 questionnaires were retrieved but the other 20 questionnaires were not retrieved. The researcher uses primary and secondary data for evaluation of this study. The researcher uses Winco Foam Limited as a case of study.